Boring Just Doesn't Sell
Is your business boring? It doesn't have to be! "Sometimes we get accused of trying to entertain people into buying. But nobody can be bored into buying anything." - Charles Kushell IV Mr. Kushell was...
View ArticleRetail Sales And Dealing With Different Customer Personalities
As retailers, we deal with many different personality types on a daily basis. Of course each customer is unique, but there is universal agreement that there are four basic personality types. These are...
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